Webinar with Mattia Scarpazza : London Wine Competition’s Regional & Category Ambassador
Topic : How Italian Wines can grow in the UK Drinks Market ?
Main Topics covered :
– What is the current state of the Italian wine market in the UK? Are there specific trends or consumer preferences that are emerging?
– What are the key opportunities for growth for Italian wines in the UK market?
– How has consumer behavior in the UK changed post-pandemic, and how can Italian wines capitalize on these shifts?
– Who are the main competitors for Italian wines in the UK?
– What are the biggest challenges Italian wine producers face when entering the UK market?
– What are the most effective distribution channels for Italian wines in the UK?
– What should Italian wine producers look for in a UK distributor? What makes for a successful importer-distributor relationship?
– How important is brand positioning for Italian wines in the UK market?
– What messaging resonates most with UK consumers?
– What are the key regulatory requirements Italian wine producers need to be aware of when exporting to the UK?
– Can you share some success stories of Italian wine brands that have successfully entered and grown in the UK market?
***About Sommeliers Choice Awards***
The goal of the Sommeliers Choice Awards is simple: to provide on-premise buyers and sommeliers a valuable benchmark for understanding which wines would make a compelling addition to a wine list.
The judging panel of the Sommeliers Choice Awards will consist entirely of top sommeliers, on-premise wine buyers and wine directors at U.S. restaurants, bars, pubs, and clubs. In order to be selected as a judge, sommeliers need to provide evidence of their expertise within the on-premise industry. In some cases, these sommeliers may also be wine consultants for on-premise establishments. They may also have a buying role in addition to working on the restaurant floor.
***About the Organizer***
Beverage Trade Network is one of the world’s leading networks for beverage, wine, spirits and beer importers, distributors, producers and related companies. Our database and directory listing of the world’s leading beer, wine, spirit and non-alcoholic drink producers provides our importers and distributors an advantage to source and innovate their portfolios.
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